Samuel Ashton's music has been described as "Deliciously Soulful" by the BBC's Leo Ulph and his latest EP carries a message to "Breathe Easy" with "Stillness in the face of adversity".

Samuel and the band are currently back in the studio working with Grammy-winning engineer Ian Dowling on their new album.

Samuel's soul voice and classic RnB sound have seen him sell out shows across the UK and make waves with over 500k streams on Spotify and radio play on the BBC, throughout Europe, the United States and Australia.

Cene Magazine's Joe Bill writes "Blessed with soaring vocals that feel like a warm jumper keeping you safe from the cold"; backed up by his accomplished band, The Instincts, 2025 promises to see them set stages alight with their captivating live performances