EMAC Group and Eurosonic present:
The 2nd European Festival Marketing Seminar
The European Marketing and Communication Group (EMAC) has a clear mission: gaining and sharing new knowledge, while also creating a common voice for professionals in the difficult world of festival marketing. The European Festival Marketing Seminar serves exactly this idea of unity. We strongly believe in the direct contact between colleagues, working in similar areas and facing similar challenges across the festival industry. Come and join us!
Venue: Hotel Best Western Groningen Centre, Radesingelzaal 3 minutes walking from Oosterpoort
Date: 16-17 January 2019
Daily schedule: - 10.00-17.00 on Wednesday (16 January) – 4 panels - 10.00-13.00 on Thursday (17 January) – 2 panels
Participation fee: 100 EUR (Yourope members) 140 EUR (NON-Yourope members)
Registration is limited to 30 participants, so hurry up!
Program:
Girls talk - female communication managers targeting female festival goers (presentation)
Learn from the nominees – best practices of brand activations from the nominees of the 2017 European Festival Awards (case studies)
• Festivals and tourism – how to upgrade your ticket sales with tourism services (case studies)
• ETEP meets EBU meets EMAC - how to make the most out of the European Talent Exchange Program for all of us (roundtable discussion)
• Intelligent pricing of festivals with a focus on accomodations
• Feedback session + EMAC committee elections (workshop)