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Case Study Aug 7, 2020

Once the music is out what now?

Every day about 20,000 tracks appear in the digital stores from around the world, so how and why should your music be noticed.

This is the result of a multi platform marketing campaign that had great results and led to new fans and sales. image description

The focus of this campaign was CD sales using a video of the track and showing this video to a highly targeted audience across several social media platforms. This type of campaign would work well to increase listeners and followers in digital music platforms such as spotify.

There are many ways to market music but it is really important to zero in on the artist' culture ( what makes you tick, what influences your music) and create content that resonates with people who will connect with this culture.

At Smash we will dig deep to understand your culture and create marketing content that will create growth, if your not growing we are not growing simple as that.

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